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Asked to update Commercial Properties's existing mark, Covalent Logic created a logo to address their name change as well as their need for enhanced readability and versatility, while retaining a core element — the sails — that memorialize the company's founder, Wilbur Marvin.
In response to the aftermath of Hurricanes Katrina and Rita — one of the most devastating moments in Louisiana's history — the Louisiana Recovery Authority needed a logo that would symbolize the monumental undertaking facing the government at that time.
Art imitates life in this mark based on the client's unique sartorial signature — her collection of exquisite men's ties — forming a brand that's as authentic as it gets.
The brief: create a logo that celebrates 200 years of Ascension parish living and contains elements representing eight of the most significant aspects of that life. The solution: a beautifully illustrated symbol that works on every application from website to banner to buttons.
Part of the Mid-City revitalization effort, Ogden Market wanted a logo that expressed their optimism for the future of this important area of Baton Rouge while respecting its history. The result is a mark that is timeless.
Inspired by the contemporary architecture of its location — the Shaw Center for the Arts — the logo for One Eleven loft apartments is both resolutely current and evocative of the modern typography of the Art Deco era.
A new venture in hotel management, the Ashby Hospitality logo is built on three cornerstone attributes: a strong foundation of service, clear vision for the future and gracious accommodations.